Pricing models

We provide the following pricing models:

CPC — cost per click
You pay when somebody clicked on your ad.

CPM — cost per 1000 impressions
You pay when your ad is displayed 1000 times.

Smart CPM — smart cost per 1000 impressions
You set your maximum price—the upper limit you are willing to pay per 1000 impressions, and the system's algorithm automatically buys traffic at the optimal price in real-time.

CPA — cost per action
You pay when somebody makes a specific action on your landing, for example a sale, click, form submit etc.