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Telegram Mini Apps Ads FAQ: Covering the Basics

#Academy
January 15, 2025

We’ve gathered the most frequently asked questions about Telegram Mini Apps Ads and prepared everything you need to get started with OnClickA. Learn how to launch campaigns, target audiences, and boost revenue effortlessly.

If you’ve heard about Telegram Mini Apps Ads and want to explore deeper, you’re in the right place. Mini Apps are becoming super popular in Telegram, offering a simple, smooth experience for users and new chances for advertisers and developers. Whether you’re an advertiser, a developer, or just curious, this FAQ will answer your key questions and help you get started.

What Are Telegram Mini Apps?

Telegram Mini Apps are web applications for games, tools, or services, allowing users to engage without leaving Telegram. They let users play games, shop, manage tasks, or use other services—all without leaving their chats. Developers love them because they’re easy to build, users love them because there’s no need to download extra apps, and advertisers love them because…well, users do.

Why Are Telegram Mini App Ads Effective for Advertisers?

Launching campaigns with our Telegram Mini App Ads is like hitting the easy button for engagement. OnClickA lets you set everything up effortlessly and get your ads running in no time. But it’s not just about speed—it’s about quality. You’re reaching an audience that’s actively engaged, not just mindlessly scrolling, and OnClickA connects you with relevant traffic that converts.

Want more control? You’ve got it. With broad targeting filters, including options like active wallet users and premium members, you can fine-tune your campaigns to hit exactly the right crowd. And the best part? You’re never in the dark. OnClickA gives you 24/7 access to transparent, real-time statistics so you can track performance, optimize, and crush your goals.

If you’re tired of ads that don’t land or campaigns that feel like guesswork, Mini Apps with OnClickA are your solution.

Why Should Publishers Use Telegram Mini Apps Ads?

Monetizing your creation can feel tricky—you want to earn from your hard work without pushing users away. We get it. As a publisher, you want ads that fit naturally—not ones that annoy. That’s exactly what our Telegram Mini Apps Ads offer.

With OnClickA, you can display high-quality ads that actually enhance the user experience, keeping your audience happy while boosting engagement.

OnClickA’s performance-based results mean you’re earning more, with competitive payouts that reflect your hard work. Whether you’re just starting or scaling up, the seamless setup and easy integration process make it simple to get going without any headaches.

And the cherry on top? You stay in control. Choose the ad types, frequency, and placement that suit your Mini App best, ensuring your users stay engaged and your revenue keeps climbing. Ready to turn your app into a revenue powerhouse? OnClickA has got you covered.

What Ad Formats Are Available?

Telegram Mini Apps Ads come in several formats designed to fit different needs:

     1. Rewarded Ads

Users watch an ad to get something in return, like in-game points or an extra feature. It’s a win-win: users get rewards, and advertisers get engagement. This format comes in two types: rewarded posts and videos, giving you flexibility depending on your goals.

     2. Banner Ads

These are simple banners placed in non-intrusive spots. Perfect for keeping things straightforward.

     3. Interstitial Ads

Made for natural breaks in user activity, such as between game levels or when switching tools. These ads can be displayed as partial or full-screen, offering flexibility and high visibility.

What Payment Models Are Available?

For both rewarded and banner ads, payment is based on a CPM model, with prices ranging from $0.50 to $10 depending on user geolocation. For interstitial ads, we offer the CPC.

What Targeting Options Are Available?

One of the key benefits of advertising within Telegram Mini Apps is the ability to precisely target your audience.

You can segment users based on:

  • GEO (countries, regions, cities)
  • Language
  • Operating System (iOS & Android)
  • Interests 
  • Connection and device type

To further refine your advertising strategy, OnClickA also offers:

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  • Active Wallet Targeting: Reach users who actively engage with their digital wallets, ensuring your ads are seen by financially active individuals who are more likely to convert.
  • Crypto Wallet Targeting: With crypto wallet targeting, you’ll be able to run ads specifically for users who have connected crypto wallets.
  • Premium User Targeting: Target Telegram Premium subscribers, a group that values enhanced features and is more likely to engage with high-quality content.

How to Launch Your Telegram Mini Apps Ads Campaign

     1. Log In and Create Your Campaign

Log in to your account, select “Create Campaign,” and choose the Telegram Mini App Ad format. Choose the Telegram Mini App Ad format that suits your needs: rewarded ad, banner ad, or interstitial.

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     2. Set Your Price

Choose your bid in the Pricing section. Use the suggested price as a guide and adjust based on weekly auction updates. Add a 10–20% bid limit to ensure flexibility.

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     3. Upload Your Creative

Create your ad in the "Ad Selection" section. Upload vertical video ads (up to 50 MB) for a seamless mobile experience and track stats with tokens in your dashboard.

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     4. Define Targeting and Parameters

Select your audience using GEO, device types, operating systems, and languages. Use default settings for sources and categories for a smooth start.

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     5. Finalize and Launch

Set limits, review your settings, and hit “Create Campaign.” Use OnClickA’s real-time stats to monitor and optimize.

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That’s all it takes to get started! For a more detailed step-by-step guide, visit our blog and explore advanced strategies for even better results.
Done! It’s that simple.

Telegram Mini Apps Ads are transforming the way advertisers and publishers connect with their audience. Whether you’re aiming to boost engagement, monetize seamlessly, or simply try something innovative, now’s the perfect time to jump in.

With OnClickA, you get everything you need to create impactful campaigns — intuitive setup, precise targeting, and real-time performance insights. Don’t wait for your competitors to get ahead.

Start your campaign today and see the results for yourself.

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